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How Will Your Book Make a Difference? – Part1

January 27th, 2010 by Julie Salisbury

What is stopping you from sharing your knowledge and experience? Don’t let Fear and Ego get in the way of writing and publishing your book.

The biggest obstacle for writing your book always comes down to fear and ego, these are the top 3 objections:

  • Is my story interesting enough?
  • Will people be interested in reading it?
  • Is my writing good enough?

When in reality you should be asking yourself:

  • How can I be of service to others with my book?
  • How can I help other people with the knowledge and experience I have?
  • How can I best get that knowledge across so it is easy for the reader to understand?

Asking these tough questions up front will help you organize your book with the benefits to the reader always at the forefront of your outline.  The most challenging questions I always ask are at the beginning of my InspireABook™ workshops are:

  1. Who is your reader? (i.e. age, sex, demographics, customers, friends, family or specific group i.e. cancer patients, entrepreneurs, parents etc,)
  2. What will they learn by reading your book? (i.e. educational, inspirational, motivational etc)

Once you can answer these questions we have learnt the focus of your book and from here we organize your content to always reflect the lessons you want your reader to learn in a way it is easy for them to learn.

I’ll give you some specific examples from my clients in the next post – so stay tuned!

Posted in Influence Publishing | Comments Off

How Will Your Book Make a Difference? – Part1

January 27th, 2010 by Julie Salisbury

What is stopping you from sharing your knowledge and experience? Don’t let Fear and Ego get in the way of writing and publishing your book.

The biggest obstacle for writing your book always comes down to fear and ego, these are the top 3 objections:

  • Is my story interesting enough?
  • Will people be interested in reading it?
  • Is my writing good enough?

When in reality you should be asking yourself:

  • How can I be of service to others with my book?
  • How can I help other people with the knowledge and experience I have?
  • How can I best get that knowledge across so it is easy for the reader to understand?

Asking these tough questions up front will help you organize your book with the benefits to the reader always at the forefront of your outline.  The most challenging questions I always ask are at the beginning of my InspireABook™ workshops are:

  1. Who is your reader? (i.e. age, sex, demographics, customers, friends, family or specific group i.e. cancer patients, entrepreneurs, parents etc,)
  2. What will they learn by reading your book? (i.e. educational, inspirational, motivational etc)

Once you can answer these questions we have learnt the focus of your book and from here we organize your content to always reflect the lessons you want your reader to learn in a way it is easy for them to learn.

I’ll give you some specific examples from my clients in the next post – so stay tuned!

Posted in Influence Publishing | Comments Off

Is writing a book one of your life goals?

January 12th, 2010 by Julie Salisbury

Is writing a book one of your life goals?

Setting reasonable life goals is usually a two-step process. First you discover what your dreams are, then you have to figure out a realistic way to make these things happen.

Step 1: Dreaming. This is fun and easy to do. Get a notepad and block out some time. Turn your cell phone and other wireless devices off.Commit this time to yourself. Now dream. Write down whatever it is you really want. If you want to go to Hawaii and dance the hula, write it down. If you want to climb Mount Everest, write it down. Free your mind and open yourself to possibilities that you might not necessarily recognize otherwise. You shouldn’t expect these things to happen all at once, but the things that have meaning for you will resonate, and then you will have the confidence to start taking the steps to realize your dream.

Step 2: Goal setting. Setting good goals is about plotting the incremental, but necessary steps to start the journey. So if your dream is to dance the hula in Hawaii and you can’t afford to go there right now, you’ll know that you have to set a budget and start saving money for the trip. Look for cheap airfare and sign up for a hula dancing class, small first steps. The trip, instead of a remote dream that will never be realized, suddenly has the real possibility of becoming part of your life experience.

Deciding what you want is an important first step toward success — personal or professional. But it’s not enough to simply know your goal. You’ve got to know how you’re going to achieve it. Frame your goals in terms of tasks and performance, not just outcomes:

What actions do you need to take, today and tomorrow and in the future, to get closer to your objective? Assigning specific tasks to yourself, knowing how you’ll measure the outcome of each activity, gives you a sense of control over what happens to you. You’re not just wishing for success, but working steadily toward it. Regular accomplishments will keep you motivated and moving forward.

Evangelist Robert H. Schuller describes four kinds of people.

First are the cop-outs. These people set no goals and make no decisions. Second are the hold-outs. They have a beautiful dream, but they’re afraid to respond to its challenge because they aren’t sure they can make it.Third are the drop-outs. They start to make their dream come true. They know their role. They set their goals, but when the going gets tough, they quit. Finally, there are the all-outs. They are the people who know their role. They want and need and are going to be stars — star students, star parents, star waitresses. They want to shine out as an inspiration to others. They set their goals. The all-outs never quit. They’re committed. Mackay’s Moral: Winners make goals; losers make excuses.

more at http://www.harveymackay.com This excerpt is from the Rick Frishman newsletter sent out twice a weekhttp://www.author101university.com

Fourteen all-outs have booked for the upcoming InspireABook Intensive weekend workshop 16th and 17th January at the Victoria Event Centre, Victoria, B.C, if you are a hold-out who keeps saying “I’m not quite ready yet”, or a “drop out” because you feel overwhelmed by the idea of writing a book.  Now is your chance!  Only 4 places left! Go to www.inspireabook.com/classes/ for more info

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